JFE301Xuất hiện trong 1 đề thi
The following statement is true/ false about CRM?\nCustomer Relationship Management (CRM) is a cross-functional enterprise system driven by an integrated suite of software modules that supports the basic internal business processes of a company. CRM gives a company an integrated real-time view of its core business processes such as production, order processing, and inventory management, tied together by CRM applications software and a common database maintained by a database management system. CRM systems track business resources (such as cash, raw materials, and production capacity) and the status of commitments made by the business (such as customer orders, purchase orders, and employee payroll), no matter which department (manufacturing, purchasing, sales, accounting, and so on) has entered the data into the system. CRM facilitates information flow between all business functions inside the organization, and manages connections to outside stakeholders.
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ATrue
BFalse