MKT208cXuất hiện trong 1 đề thi
Which of the following is NOT correct about social IMC?
Các lựa chọn
AIt does not limit its engagement to observable changes in website interaction
BIt is designed to embrace a high value market you want to develop and take them to a private virtual community you develop specifically for them
CIf done correctly, it allows you to build a 1-to-1 long-term relationship with high value community members to position you as an expert
DA social IMC strategy does not require you to focus on content